Digital Marketing for STR

STR House samples collage

We are Your Solution for
Digital Marketing for Short Term Rentals

Your short term rental (STR) is listed on all the platforms, AirBnB, VRBO, Booking.com and others. While you may be getting some bookings you want more! You may be wondering 

  • How do I get more bookings? 
  • How do I make my property stand out from the other listings? 
  • Why am I not getting more bookings? 
  • Do I have to lower my price to get bookings? 

short term rental marketingMaking the most of your short-term rental is more than just hiring a cleaning company and listing it on rental platforms. You have to make sure travelers are finding your property and understanding the value you offer. What features does your listing offer that other local listings do not offer? Why is your property the best value? How do you attract people to click on your listing and book? 

That’s why Wild Iris Marketing is here. Our specialization is digital marketing. We know the business inside and out. Engaging us to be the caretakers of your digital presence frees you up to focus on what’s important to you: Your guests. 

Our track record is a winning one. Our results are proven time and again. Wild Iris Marketing is the perfect partner for your digital marketing needs.

Astonishing Real Short Term Rental Marketing

That Shows Potential Guests Why to Book Your Property

VRBO AirBnB supplimental website to increase bookings

Customized Websites

Let’s face it, with over 7 million AirBnBs listed in 2022, you need to do something special to get your property noticed. We develop a custom website for you featuring your property and using keywords that people are searching for. When they find your stand alone website, they can fall in love with your property before they even get to the booking platform. Then we direct them to the platform and they can quickly and easily book your property. 

  • Designed with your photos, property features and top selling attractions.  
  • Easy Call to Action buttons taking website visitors directly to your preferred booking site. 
  • Not “generic” websites — elements are designed to highlight and feature your property. 
  • Stand out from other properties with a website highlighting what makes your services and offerings unique. 
  • Features client reviews that best sell your property. 
  • Compliant with ADA regulations to prevent predatory lawsuits. 

Superior SEO

  • 93% of online experiences begin with a search.
  • To be competitive you MUST appear early on in Google listings, SEO makes that happen.
  • By fine tuning your verbiage and making sure your website is designed in the way Google wants, your listing shows up closer to the top of the results. 
  • It is essential to stand out from the noise of the internet.
  • This all starts with identifying keywords your clients are searching for and working to improve your ranking for those words.

Blogs and FAQs

Want to go a step further to rank even higher in search ranking? By performing a keyword analysis and finding out what words people are using when looking for information about a destination, not necessarily places to stay, we can create custom blogs and FAQs that will incorporate the keywords and make your pages rank higher in search results. Once someone is on your property’s page, the odds increase significantly that they will book your listing over any others.  

Your Website Will Stand Out

Designed with your colors, logos & images

ADA Compliant (to prevent predatory lawsuits).

Indexed by Google and other search engines upon launch.

SEO & performance optimized.

Mobile, tablet, and desktop friendly.

High resolution images included (or you can provide).

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