When you hire a marketing agency like Wild Iris Marketing, you don’t do so because you’re looking for a yes-man, a cheerleader, or someone to massage your ego. You’re hiring our expertise. Our strategy. Our results. And that often means hearing something you won’t necessarily like.

We don’t sugarcoat our advice. We don’t rubber-stamp a client’s ideas. We’re here to help make your business more successful, and that doesn’t happen by just telling you what you want to hear.

You Hired Us for a Reason

When you go to your doctor, you expect a diagnosis, not flattery. If you hire a contractor, you expect them to tell you if the foundation needs work before they start putting up walls. In marketing, it’s no different. We’re here to apply our years of experience to help your business grow, even if that means pushing back on ideas you love if we think they’re not going to work.

You know your business and how to run it. We know how to position it, promote it, and help it compete in a noisy, saturated market. That’s the partnership we can promise you.

We Use Data

We don’t make decisions based on feelings. We care about your business, we appreciate you as a customer, but we make our decisions based on the data, not simply because we like you. That means we may recommend scrapping a layout you love because it won’t convert potential clients. Or we may suggest shifting messaging away from internal jargon that speaks near and dear to the industry you love to clear language your audience actually uses and understands.

Want to rank for a high-traffic keyword? We’ll show you why a focused, long-tail phrase might drive better leads. Want a homepage video? We’ll explain why it may be killing load times and increasing your bounce rate.

We don’t do guesswork at Wild Iris Marketing. We make strategies backed by experience and tested in the real world of marketing.

We Push Back Because We Care

We won’t argue for the sake of arguing. If your idea or thought is brilliant, we will help you implement it. But if we think a different direction will work better, we’ll say so. Not because we’re trying to win a debate. Not because we are arrogant.  Because we’re trying to win you results.

Sometimes that means pressing pause on an ad campaign that’s costing a lot of cash but is not converting. Or recommending a new Content Management System (CMS) like WordPress because your current one is holding back your design and SEO potential. These are tough calls. But we make them with your best interests top of mind.

You’re Not Just a Client, You’re A Partner

We’re not just executing the tasks. We’re helping you shape your brand, target your audience, and meet your goals. That takes collaboration and mutual trust. It also means recognizing that you hired us for our experience.

We listen. We learn your voice. Then we bring perspective, insights, and hard lessons learned from numerous client interactions and marketing campaigns. We don’t chase trends for the sake of being trendy. We build strategies that fit your goals and will scale with your business.

Trust Our Process

Letting go of some elements of control of marketing in your business decisions is tough. We get it. But hiring experts means trusting them to do what they do best. You don’t tell an electrician how to wire your house. You don’t tell your CPA how to best handle your taxes.

It’s the same with marketing. You don’t need to be an expert in ad platforms, website design, keyword research, or technical SEO. That’s our job. Your job is to share your goals as well as what has and has not worked in the past. Ours is to figure out the most effective path to achieve the end results you are hoping for.

Are You Ready to Take a Deep Breath and Let Go?

We’re here to help you grow. That means being honest about what works, what doesn’t, and where your opportunities really are. It’s not always what you want to hear. But it’s what you hired us for.

At Wild Iris Marketing, we’re in this business to help YOU get results. That’s why we speak up. That’s why we question your assumptions. And that’s why our clients succeed.

You didn’t hire us to agree. You hired us to make your marketing better. So let’s do just that!