The Wild Iris Marketing (formerly AlphaPixel Reach) team hail from diverse backgrounds and that is deliberate! We have expert writers, graphic creators, analytic experts and more. No two clients we serve are the same so why should our team be the same?
Mindy Hanson is the founder of Wild Iris Marketing. She often says she came to digital marketing because no one else wanted to step into the lava pit. Working as a Sales and Marketing Manager for a computer technology company in the 1990’s she saw a need to enter the digital marketing area to get one step ahead of the competition. She developed her first website handwriting HTML code in 1996! She later went to work for small non-profit organizations. It was there she saw the desperate need for budget-friendly, message-driven marketing and outreach. She made it her mission to learn everything she could about these new “social media” channels that were popping up and take full advantage of them to benefit the organizations she was working for. And, Wild Iris Marketing (then AlphaPixel Reach) was born!
Her early experience does not mean her ideas are “old school” or stagnant by any means. Mindy is passionate about staying on top of marketing and general business communication trends. Her ability to bring messages to life and think outside of the usual boundaries makes her clients’ messages unique and impactful. She thrives when working with small businesses and non-profit organizations and prides herself on her ability to optimize their budget.
When Mindy is not working she enjoys traveling, hiking, gardening, reading and having coffee with friends. She is passionate about her community and is an active volunteer and serves on multiple Boards of Directors.
CTO Chris Hanson is a technophile with over 40 years of experience with computers. He specializes in graphics, photography and digital media. He has a knack for solving difficult problems effectively and efficiently.
Chris brings years of experience with the “back end” of websites including a thorough understanding and mastery of SSL certificates, DNS records, servers, web mapping and more!
When not in front of a keyboard he enjoys photography, skiing, bicycling, hiking, solving puzzles and searching for lost and hidden things using logic, science and technology. His goal is to someday ski all seven continents.
Digital Content Creator and organizational mastermind, Jennifer Parrish is originally from the great state of Colorado, but she has lived in Kansas, Nebraska, Mississippi and South Carolina. She currently lives in Illinois. She enjoys reading sci-fi, watching Star Trek and going to GenCon. She retired from the Air Force in 2015 after serving for 20+ years. She is now creating custom jewelry and learning more about social media and how it impacts our daily lives.
Michael performs various SEO optimization tasks, website design/building and content writing for Wild Iris Marketing. He is a UX Writer/Designer certified through General Assembly, and in the long, long ago earned a bachelor’s in creative writing and completed his master’s coursework in literature from the University of Colorado Denver.
Performing as Boyhollow, Michael is also a well-known DJ & event promoter in Denver. Founding the country’s longest-running indie dance party Lipgloss in 2001, he has opened and shared the stage with numerous legendary acts including New Order, LCD Soundsystem, MGMT, Phoenix, Blondie, The Cars, DEVO, Yeah Yeah Yeahs, Chromeo, Peter Murphy, and many more.
In his downtime, he enjoys a good bourbon or rye old fashioned, spending time with his amazing family, and wasting late night hours on frivolous activities like video games.
Amanda Hevener has a background in marketing, history, and SEO, including content writing and link building. She holds degrees in journalism and English, history, and museum studies, but her main love is putting words on the page. She wrote her first and only book, “Uni the Unicorn Finds Friends,” when she was seven, and even illustrated it with unicorns that look a lot like tables with horns.
She lives in Cleveland, Ohio with her husband, elderly father, ten cats, and two dogs. In her spare time, she works as the Prime Minister for her local LARP group and reads a lot. When the weather is nice, she adds “gardener” to her list of duties, growing more tomatoes than anybody can use.
Jennylee is a tenacious Canadian problem solver with a track record of untangling stubborn technical issues—especially those lacking a playbook or instruction manual. Operating at the intersection of creative intuition and technical prowess, she digs into the underlying “why” of complex anomalies to dramatically improve the operational “how.”
Her multi-disciplinary background spans web development, technical operations, cybersecurity, and beyond. Away from the keyboard, Jennylee channels her love for creative problem-solving and world-building into her work as an avid gamer, lore teller, and Dungeon Mistress.
Think these folks sound like the perfect team to help your business or non-profit excel? Reach out to us right away and see how effectively we can improve your marketing efforts.