Top 10 Things You Can Do to Protect Your Business’s Social Media Account In today’s digital age, social media plays a vital role in marketing and connecting with customers. However, it also makes businesses a target for hackers and scammers. Protecting your business’s social media account is crucial for maintaining your brand’s reputation and safeguarding[…]
Digital Marketing Calendars – Save Time and Money By Planning Your Marketing As a small business owner, you probably schedule time with your accountant, block out time for medical appointments, schedule time for payroll and more. But do you realize that scheduling as little as 2-3 hours a month can significantly impact the success of[…]
The Dangers of Using Unmoderated Platforms Like NextDoor During Election Season In the age of digital connectivity, platforms like NextDoor have gained popularity as neighborhood-based social networks. They promise to foster community engagement by allowing neighbors to share local news, recommend services, and discuss common concerns. However, these platforms come with significant drawbacks, particularly during[…]
The Importance of Social Media Icons on Your Website Social media icons on your website might seem like a small detail but they can have a significant impact on your website’s credibility. Believe it or not, it’s very common to find websites with social media buttons that either lead nowhere or, worse yet, advertise someone[…]
Tuesday Tip: Are You Rainbow Washing? Some specific dates and months conjure up specific colors and images in our minds. June is Pride month, frequently associated with a rainbow. July 4, Labor Day and Memorial Day are associated with patriotic red, white and blue. October is Breast Cancer Awareness Month and pink floods the marketplace.[…]
Tuesday Tip: Delegate for Success – Trusting Others as Your Clients Trust You In today’s competitive digital landscape, small to medium business owners and non-profit managers are often faced with the challenge of juggling multiple roles, from operations to finance to marketing. While wearing many hats is a testament to their entrepreneurial spirit, it can[…]
Social Media for Business & Non Profit Class Notes We were invited to lead a dynamic class for the Conifer Area Chamber of Commerce about how small businesses and non-profits can use social media to help grow their business. Although these notes do not cover all the content we discussed, we thught others might find[…]
Wild Iris Marketing works with each client individually. We do not have canned solutions or plans. We do not try to fit your business into a certain “package” of offerings. If you hire a landscaper to make your yard into an oasis, they do not simply offer you two trees, 100 square feet of lawn,[…]
Why is it important to use the right images on your website, social media platforms, and other marketing materials? Thoughtfully chosen and carefully placed, they have the potential to enhance the appearance, increase the usability, and improve the overall experience of your website. Most importantly, the correct images can tell the story of your brand[…]
“Your account will be deleted.” “Your page will be disabled.” “Your account has been locked.” “Your page has been reported by someone else.” You open Facebook (or other social media channels) and see one of these or countless other dire warnings. What now? We are seeing a record number of attempts to perform account theft,[…]
